Winchester White southwest property1

The key to a really effective investment lies in knowing exactly which properties have the most appeal when it comes to prospective tenants. At Winchester White we are often consulted by local landlords thinking of purchasing a buy-to-let investment or converting an existing home into a property suitable for letting.

Our negotiators can provide honest advice on the rental property market in south west London and we offer free rental property valuations that help you get the best market value for your property. We also produce superb marketing materials designed to make your house or flat really stand out from the crowd, bringing in professional photographers and writers to add those unique touches to your marketing details.

Once we’ve found a tenant for your property we will verify their identity, take up references and undertake credit checks. If the information proves satisfactory we will prepare a tenancy agreement that complies with current EU law and regulations.

A recent report from property company Savills shows a trend for affluent families - who were previously happy to rent in prime central London districts - to move further west into areas where rental costs are comparatively cheaper. The south west of London is also proving popular with corporate locators from the UK and overseas, who currently account for 42% of all tenants.

In 2014, research recorded that 13% of tenants moved away from prestigious central London locations such as the City of Westminster and Kensington and Chelsea in favour of more accessibly priced rentals in popular locations like Clapham, Battersea and Wimbledon (where the average cost per square foot is less than half the amount charged in more central locations). By June 2015 that statistic had increased to 17%.

Over the next five years it is expected that rents in prime London markets will rise by 17%, causing even more high-end tenants to extend their search westwards in pursuit of better value. Given that property prices in areas such as Merton are predicted to rise by over 20% over the next five years, this means that south west properties present a strong investment opportunity for buy-to-let landlords.

At Winchester White we believe in forming long-term relationships with landlords, built on transparency and trust. We also offer an exceptional property management service that provides complete peace of mind, so contact our Lettings Department today for an informal chat.

"As a local Wimbledon landlady, I have been working with Winchester White for many years now. They have always found great tenants for my properties and are very efficient and professional…."

, 2016